Adam Lawton, Senior Hair Stylist and Entrepreneur, today announced the launch of Aura Hair to support self-employed hairdressers with their professional development and provide first-class salon services for clients in the vibrant coastal town of Brighton & Hove.
Situated in the heart of The Lanes, Aura Hair offers a modern freelance space for hairdressers who are looking to see their clients in a warm, friendly and professional environment. Stylists who want to book a chair and join the Aura Hair family will be able to learn, develop and collaborate by sharing ideas in an inclusive setting, while having the flexibility to run their respective businesses in their own way with Lawton’s support.
The salon exudes a contemporary feel accentuated through green and gold hues occupying the two-floor space. The ground level boasts a modern salon floor, fitted with smart seating, mirrors and basins, meanwhile, The Studio – a private one-to-one space upstairs – will cater for a range of hair extension and replacement systems for men and women. As well as this, hair extension training will be available for stylists which will be led by Lawton in the foreseeable.
Lawton is a seasoned hair stylist and industry veteran, possessing more than 15 years’ experience within the hairdressing industry – spending 10 of them specialising in hair extensions. During his career he has worked for a number of independent salons across Brighton & Hove and London, where he acquired the critical skills needed to take his career to new heights.
Opening Aura Hair not only marks a landmark victory and career milestone for Lawton, but also provides a valuable opportunity to give back to an industry that he is passionate about and has heavily invested in for many years.
He commented: “It’s been a long journey but I’m excited and thrilled to announce the launch of Aura Hair. This business venture will allow me to take my passion and love for hair to the next level by nurturing industry talent so that hairdressers – irrespective of level and experience – can excel in their craft and become confident bosses in their own right.”
Lawton continued: “My plans and ambitions for Aura Hair are to ensure the salon feels like a community of hair professionals and not just a salon or workplace. It’s important for self-employed professionals to feel comfortable so they can share ideas, ask for help when needed and be part of a growing business without the barriers which some traditional employment positions can bring. I look forward to growing the Aura Hair team and welcoming clients over the coming months.”
Customers visiting the salon will be able to choose from an array of service offerings such as colouring and Boho bridal styling, in addition to high quality products to help benefit their hair, reducing damage and stimulating healthy hair growth for the long term. Throughout October and November, Lawton is offering free hair washes and blow-dries to all new clients which will provide them with an opportunity to get to know him, his skills and expertise. For new customers looking to inquire about this promotion can contact Lawton via e-mail.
Aura Hair offers a cosy, intimate experience where clients will be cared for on a personal level and receive an unrivalled service, so they leave feeling confident, refreshed and enriched before going out to enjoy the selection of retail shops and eateries that The Lanes has to offer.

































