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Brighton Journal | 31st May 2020

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Brighton barber at the cutting edge

Brighton barber at the cutting edge
Kat Hoare
  • On 24th October 2019
  • https://www.brightonjournal.co.uk

Brighton-born Alex Burt is celebrating this month as he won Barber of the Year at the Sussex Salon Awards 2019.

The award ceremony was held at The Grand Brighton last week and his salon, Teddy Edwards, was also shortlisted for British Barbershop of the Year 2019.

Alex, who went to Varndean School, started hairdressing 24 years ago at a ladies salon in Kensington Gardens. He loved the precision cutting and ambience of the job which led him to specialize in men’s cuts. He then opened his first two-chair salon at Seven Dials in 2013.

When he first opened the salon, he was often asked: “Can you do beards?”. He decided to offer his Facebook followers some beard oil and soon his salon became the most frequented shop for beard trims in the city. The trend for male grooming took off and Alex now has two salons by Hove Station and Seven Dials.

Alex loves Brighton because of the wide variety of styles that he and his team can get their hands on. He says boldly: “It’s a home for everyone’s style”. The team pride themselves on being able to cut every style of head and facial hair, from ‘rockabilly’ to regular short back and sides.

He puts down his success to paying attention to the “entire experience”. He explains: “It’s not just a good haircut, it’s good music and a nice environment.” Music is a big talking point in the shop, where he plays everything from Chemical Brothers to reggae to ACDC, depending on the mood and the weather.

Barber shops are now one of the fastest growing retail categories, on the UK high street, with 813 new shops opening up just last year. The explosion is mostly down to the trend for male grooming -specifically beard grooming – which is allowing men to get away from the pressures of work and busy lives and take time to be pampered and relax.

Click here to find out more about Teddy Edwards barbers

Photo: Alex Burt – Barber of the Year with Errol Douglas & Kate Jeffery © Sussex Salon Awards 2019

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